Various projects for worldwide producer of spirits and beer, Diageo. Brands include Ketel One, Crown Royal and Naked Turtle.
With the release of their new botanical distilled vodkas, Ketel One requested a corresponding website to introduce the product. Working with a development team we designed a simple web experience in line with the brand’s guidelines. As a plus up to the reveal, I also designed tote bags with cheeky botanical catchphrases.
The Bandwagoner is a video campaign created for Crown Royal whisky, where one fan has a signature cocktail for every city in the NFL Playoffs. I designed graphics for these videos with inspiration from ‘Greetings from…’ vintage postcards illustrating each of those cities.
THE NAKED TURTLE
The Naked Turtle client was eager to see a refresh of their bottle, in which every one purchased “Saves a Turtle” with a donation to the Sea Turtle Conservancy. I presented a stripped down version (forgive the pun) with clearer typography and a gold-foiled rendering of their beloved mascot, Mojito the sea turtle.